ORIGINAL SINCE 1952
Nothing captures the essence of British style quite like the Fred Perry polo shirt. Although the brand’s sporting heritage undoubtedly forms an important part of Fred Perry history, this is a brand whose success is ultimately moulded by the wearer. Today, the Fred Perry laurel wreath conjures images not of Tennis, but of youthful rebellion, British subculture, music and fashion, all of which now inform the brand in equal measure. Browse our range of iconic Fred Perry styles and new arrivals below.